Wearing latex clothing has various attractions:
haptic: Latex clothing fits tightly to the skin and adapts to the body shape.
visual: Close fitting latex emphasizes the body shape. With polished latex there are additional light reflections which emphasize the shape. Visual stimuli are especially noticeable when latex clothing is not worn by oneself but by others (also: pictures, videos).
olfactory: The smell of rubber clothing.
auditive: The noise of putting on and taking off and moving (squeaking etc.) and also the noise of zippers.
sexual: The wearing of latex clothing is perceived as sexually stimulating.